Recently, many Chinese gamers have had to complain about the pricing problem in Nhat Mong Giang Ho (also known as Luu Huong’s Department), MMORPG developed by NetEase. The cause of it all stems from Nhu Mong Lenh’s skin in the game.
Skin like dreams for women
Nhu Mong Lenh is a limited edition skin that appeared in the open beta in 2018 of Nhat Mong Giang Ho, on August 13, after the update, the gaming community discovered that this skin was back but with an “expensive” price. “even irrational. To own Nhu Mong Lenh, players have to spend 248,000 yuan (about 870 million VND), 20 times more than before.
Many players expressed: They can agree on the price of in-game items, but only within a certain range because it is inherently a virtual item, not affected by market prices. An unreasonable 20-fold price increase like this is unacceptable. After receiving feedback from players, NetEase also clarified that players can use accumulated points to purchase items, not necessarily cash.
But obviously this is just an irresponsible way to evade this game company because according to the research, the points collected in Nhat Mong Giang Ho are obtained by using real money to exchange. Players need to have accumulated 2.48 million points to buy Nhu Mong Lenh, but ironically, even if they spend 240,000 yuan, they are unlikely to have accumulated that many points.
Not only Nhat Mong Giang Ho, many other NetEase games such as Arknights also have an unreasonable increase in item prices, causing players to be booed and unhappy. Obviously, this developer should give more consideration to the issue of balancing profit and player interest so as not to affect the player experience.
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